In the near future we hope to address the current lack of consistency in RISD’s visual language (in print and online) by providing guidelines that help anyone designing for RISD to deliver more intentional, consistent and distinctive experiences. We’ll create these guidelines through an identity articulation exercise that seeks input from community members and results in tools to support our community when creating visual representations of RISD.
In the meantime, the following identity guidelines are being used to create cohesion across a number of communications vehicles and platforms. Community members who are creating communications about RISD are encouraged to produce work that incorporates these guidelines whenever possible.
This section offers:
- RISD’s interim identity palette, which includes guidance on wordmark and seal usage, typefaces and color
- further guidance about use of the RISD wordmark and Benson seal
- information about accessing photography that captures the RISD experience in service of institutional communications