Content creation guides

The guides in this section offer direction on editorial styles, visual styles and social media. Find what you need via the left nav or read on for answers to frequently asked questions.

Are there key messages I can draw from when writing about RISD?
In the editorial style guide’s key messages section you’ll find topline and supporting messages and more specific language on a variety of topics, as well as RISD’s “boilerplate” summary paragraph and supporting facts and figures.

What are the abbreviations for each academic department?
How do I reference a student or alum’s class year and major?
You’ll find a list of departmental abbreviations and direction on how to note a person’s RISD affiliation in the RISD-specific terminology and best practices section. You’ll also find other style notes like not putting a “the” before “Rhode Island School of Design” when referring to the official name of the college and using “first-year” instead of “freshman.”

Where can I find the names of RISD’s buildings, administrative departments and resources?
You’ll find all of this information, as well as a list of which offices and resources are in each building, in the RISD-specific terminology and best practices section of the editorial style guide.

When should I use an ampersand or plus sign instead of “and”?
What is our in-house style on capitalization?
You’ll find guidance on capitalization, ampersands many more topics—like when to use an exclamation point and how to credit a photographer—among our primary in-house styles (under Editorial styles).

I think it might make sense for my department to start a social media account. What’s my next step?
To ensure that RISD has a strong and strategic presence on social media, the Media Group is charged with determining the right mix of specialized accounts. If you’d like to propose a new account, please contact Jaime Marland, RISD’s senior director of PR, for consideration. You can find RISD’s social media policies, as well as tips for managing accounts, in the social media guide.

I have a communications question that isn’t answered on this site. Who should I contact?

Please reach out to Kerci Marcello Stroud, RISD’s chief marketing and communications officer.